The Law of Likeability states that:
- We like people who like us.
- We like people who are like us.
- We like people who make us feel safe and welcome.
- We like people who elevate our mood.
- We like people with whom we have frequent contact.
- We like people with whom we collaborate.
- We like people who show respect to themselves and others.
- We like beautiful people.
- We like people who we associate with good feelings.
- We like people who are relevant in our lives.
- We like the people we help.
- We like people who can laugh at themselves easily.
Source: The Likeability Guy Bob Sommers
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